Programme Detail

Blue Ocean Strategy

Dates: 8-9 August 2019
Location: Mumbai
Fee: INR 15000 + 18% GST
Discounts: 8% Early Bird Discount for paid registrations on or before 08 Jul 2019
Description: Our programme guides participants to come up with a vision to get out of the ‘bloody’ red ocean and service new customers with a ‘Blue Ocean Strategy’ using value innovation. Learn how lasting success is created from ‘blue oceans’, which are untapped new market spaces ready for disruption and growth. Get a sneak peek of the concept in this 2 days highly interactive workshop.
Programme Coverage: The programme will cover the following areas:
* The initial litmus test for BOS: focus, divergence, compelling tagline
* The Four Actions Framework
* Five Forces v/s Blue Ocean Strategy
* Buyer Experience Cycle
* Steps of Visualizing Strategy
* Cross-discipline boundaries
* Buyer Utility Map
* The Sequence of Blue Ocean Strategy download the brochure for complete details and coverage
Who should attend: This programme will be of benefit to -
* Senior Executives
* Business Owners
* Strategy Heads
* Mid-to-Senior Management Executives directly involved in the development of new products / services.
Faculty: Amiit Dabke
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